Frog Logic
Neurodivergent-made · Printed to order
Words for how it
actually feels.
Overstimulated. Low spoons. Touched out. The language we already use, set as artwork you'd actually hang up — and a small frog on every piece, because it's still us who made it.
Two ranges, one pond
Pick a door
The words are typographic pieces — the language we actually use, set as artwork. The frogs are the Comfort & Chaos collection — the Frog Logic frog living through it all. Both are the shop; neither is the warm-up act.
Printed to order, never mass-made
In the US? Tees, mugs, prints & notebooks are made in the US
Arrives faulty? Replaced, no argument
Christmas: the Socially Hibernating set
Three pieces · one price
The frog has put on a Santa hat, got under a blanket, tangled itself in the fairy lights, and is not coming out until January. A hoodie, a tee and something cosy, for one price with delivery included. Pick the colour and size of each piece. Made to order, so earlier is safer for Christmas.
Just want one piece? Each one is on our Etsy shop on its own.
Christmas in bright colours
Seven pieces · printable cards
A heads-up before you scroll: these are brightly coloured, on purpose. Hot pink, neon green, purple and yellow, for the people in our groups who asked for bright. If bright colours are a lot for you, the same frog is in black and white just below, and in the original soft colours above.
The same Socially Hibernating frog, Santa hat on, tangled in the fairy lights, not coming out until January, now in colours that are hard to miss. White or black garments, a mug, a fleece throw, and three printable cards. The pieces are made to order through our Etsy shop; the cards download straight from here.
Christmas in black and white
Seven pieces · printable cards
The Socially Hibernating frog as crisp line art: black on white garments, white on black, and a throw in black with white snow. For the people who asked for no colour at all, and anyone who finds it easier on the eyes. The pieces are made to order through our Etsy shop; the printable cards download straight from here, and they colour in nicely if you want them to.
Personalised for Christmas
Any name · on Etsy
The Christmas frog — Santa hat, a present held tight, and “festive, at my own pace” underneath — with any name you like printed above it. These are personalised and made to order through our Etsy shop, so the buttons open the listing there. Made to order takes a few days, so earlier is safer for Christmas.
Why this exists
01
Said by us, not about us
Every word here is language neurodivergent people already use for themselves — never a clinical label, never someone else's diagnosis printed on your chest.
02
The word is the artwork
Each piece is drawn out of its own word — the letters scatter, spiral, sink, or trail off unfinished depending on what the feeling actually does to you.
03
Built to be easy to use
High contrast, generous spacing, and a low-stimulation mode that flattens the motion and turns the colour down — the toggle's in the header, use it freely.
The collection
Fifty pieces
Tees, hoodies, totes, notebooks, prints and mugs. Every piece is drawn out of its own word — and carries the Frog Logic frog, small, top right.
Halloween at the Pond
Four costumes · until the 31st
The frog in fancy dress: under a ghost sheet with only the eyes out, sprouting bat wings, climbing out of a grave marked Social Battery, and brewing quiet under a witch hat. Tees and mugs, plus one print — and a printable sticker sheet in the downloads. UK-made, so order by mid-October to be sure of it for the night.
The frogs
Comfort & Chaos · seven pieces
One small green creature having a very relatable time: wrapped in a blanket, running on 3%, holding a chilli about it. Each design is the Frog Logic frog — the one in the corner of everything else — finally getting the whole card to itself. Tees, mugs, a bottle and a print.
Digital
Thirty-three downloads + one made to order
No shipping, no waiting. Low-pressure planners and check-in tools, deliberately calmer than the prints — these are meant to be used on a hard day.
Made to order · built for one brain
The Bespoke Planner
Every planner you’ve ever bought was built for someone else’s brain. This one is assembled for yours: fifteen questions about how your day actually runs, how you track energy, what you keep forgetting, what a hard day looks like and who needs to understand your brain — then a planner of up to eighteen pages is built from that and emailed as a printable PDF, usually within a couple of hours.
DAILY PAGE IN YOUR SHAPE · YOUR HARD-DAY PAGE · A PAGE FOR WHOEVER NEEDS TO GET YOU · ROUTINES AS TICK-LISTS · EASY-READ OPTION
Undated, so print it as often as you like. If it doesn’t fit, answer again and we’ll rebuild it — free.
The Pond Guides
Twenty-three explainers · all free
One warm, plain-English guide per neurotype — what it actually feels like from the inside, what people get wrong, what genuinely helps, and what to say. Written to be handed to a relative, a partner, or a manager. The second set covers contested ground — conditions many people who have them call neurodivergent, and others don’t. Each of those says so on the first page.
These are free. No payment, no email address, no sign-up — the whole point of a guide like this is that it gets passed on, and a paywall sits exactly where you least want one. Take what you need and send it to whoever needs it.
For professionals
One set, more to come
For the people who meet a lot of different brains at work — teachers, GPs, managers, support workers, SENCOs. The individual guides above stay free for the people they’re about; this is the whole shelf in one file, for when you need all of it rather than one of it.
For organisations
One pack, three licences
Every sheet in the shop is sold for one person and their household. If you’re a SENCO, an OT service, a college, a GP practice or an employer’s ND network, you want to hand the same sheets to everyone you support — and a personal licence doesn’t let you. The Organisation Pack does: seventeen printable tools and all twenty-three Pond Guides in one 79-page file, with a plain-English licence to print them for every person you work with. Cards to hand over instead of explaining, sheets a person fills in about themselves and gives to you, pages for getting through the meeting, for the day to day, and for the weeks after an assessment.
Pick the licence that matches your size — nobody checks badges, and you can move up later by paying the difference. It never expires, new sheets come free for a year, and it downloads the moment you pay. Need an invoice first, or a purchase order? Email for one and it will be sorted the same day.
Suggestions very welcome
Seriously
Most of this shop exists because somebody needed a thing that didn't exist yet. If there's a word, a tool, a guide or a frog you wish were here, say so — no email required, no reply expected unless you want one. The best ideas so far have all come from exactly this.